Dogs are Family
We make clothes for people who really love dogs
WOOF started on our couch, with a Corgi named Cookie snoring on our feet. We wanted to wear our love for her every day, but everything we found was cheap, kitschy or just plain ugly. So we made it ourselves: quality basics and designs we’d proudly wear anywhere, made by people who are just as obsessed with their dogs as you are.
Everything is made on demand, so nothing goes to waste. Our artists create custom portraits by hand, and every one gets your approval before it’s printed.
Your dog isn’t a novelty. Your clothes shouldn’t be either.
Dogs are family. They deserve more than a clip-art paw on a thin shirt. Every WOOF piece starts with original art from our in-house team and is made from soft, quality fabrics, for every day, not just dog-themed occasions.
Tested on real dogs. Fur and all
Okay, we are here for the cute graphics. But WOOF is really about the bond only dog people understand: the glance that says everything, adoption days, park adventures and early-morning “please don’t pee on the carpet” coffee runs.
So every piece gets tested the only way that matters: around real dogs doing real dog things. Soft, quality fabrics that feel like your dog’s snoozy weight on your legs, relaxed oversized fits, prints that survive spills, snuggles and the wash.
What we believe in. Four things, always
- ✓ Original art by our in-house artists
- ✓ Made to order, nothing wasted
- ✓ Carbon removal for every shipment via Shopify Planet
Worn by dog people. Everywhere
Because a plain hoodie won’t do when your heart says “I’d rather be spooning my dog.”
Welcome to the pack